SERVICES / INTERVIEW TRAINING

Ask better questions. Hear better answers.

Ask better questions. Hear better answers.

Ask better questions. Hear better answers.

We train podcasters, moderators, executives and hosts to ask sharper questions, listen more closely, follow what matters and conduct stronger interviews to turn prepared conversations into ones people remember.

We train podcasters, moderators, executives and hosts to ask sharper questions, listen more closely, follow what matters and conduct stronger interviews to turn prepared conversations into ones people remember.

THE PROBLEM WE SOLVE

Great interviews don’t happen by accident.
Weak preparation, shallow listening, and missed follow-ups lead to surface-level answers and stories that never get told.

Great interviews don’t happen by accident.
Weak preparation, shallow listening, and missed follow-ups lead to surface-level answers and stories that never get told.

Great interviews don’t happen by accident.
Weak preparation, shallow listening, and missed follow-ups lead to surface-level answers and stories that never get told.

SHALLOW QUESTIONS · MISSED SIGNALS · RIGID AGENDAS · SURFACE ANSWERS

SHALLOW QUESTIONS · MISSED SIGNALS

RIGID AGENDAS · SURFACE ANSWERS

YOUR STARTING POINT

Training that meets you where you are.

Training that meets you where you are.

Training that meets you where you are.

01

01

01

Building the Foundation

Building the Foundation

Building the Foundation

You're learning how to structure an interview,

ask stronger questions and listen beyond

the prepared answer.

You’re learning how to structure an interview,

ask stronger questions and listen beyond

the prepared answer.

COMMONLY FOR

New hosts, junior journalists, first-time moderators, executives taking on interviewing responsibilities.

YOU MAY BE HERE IF

You're new to interviewing, taking on a new interviewing role, or have never had formal training.

WE HELP YOU

Build sound questioning, listening and follow-up habits from the beginning.

02

02

02

Sharpening Your Instincts

Sharpening Your Instincts

Sharpening Your Instincts

You already conduct interviews,

but you want to become more

confident, adaptive and consistent.

COMMONLY FOR

Podcasters, experienced journalists, content creators, executives and moderators who interview regularly.

YOU MAY BE HERE IF

You sometimes miss openings, struggle with follow-ups, stick too closely to prepared questions or leave interviews wishing you had gone deeper.

WE HELP YOU

Recognize the moment worth pursuing, follow the thread

and develop stronger conversational instincts.

03

03

03

Mastering High-Stakes

Conversations

Mastering High-Stakes

Conversations

You're experienced - and the conversations

you lead increasingly carry more complexity, visibility or consequence.

You’re experienced - and the conversations

you lead increasingly carry more complexity, visibility on consequence.

COMMONLY FOR

Senior hosts, high-profile moderators, executives, public-facing leaders and experienced interviewers.

YOU MAY BE HERE IF

You interview senior leaders, difficult guests, experts, public figures or people navigating sensitive subjects.

WE HELP YOU

Handle complexity, challenge assumptions and conduct

consequential interviews with greater command.

WHERE WE FOCUS

STRONGER QUESTIONS

Craft questions that open up better answers and push conversations deeper.

Active Listening

Hear what’s said—and what isn’t—to uncover the stories that matter.

Control the Conversation

Guide the flow, handle tough moments, and stay in control without losing rapport.

Personalized Feedback

Get tailored insights and practice so you leave better than when you arrived.

TRAINING ROOTED IN EXPERIENCE

Thousands of interviews. Decades of storytelling.

Now I help the next generation of interviewers

Now I help the next generation of interviewers ask questions with depth and listen for what matters.

ask questions with depth and listen for what matters.

Confidence isn't a personality trait. It's a rehearsed skill.

Confidence isn't a personality trait. It's a rehearsed skill.

Confidence isn't a personality trait. It's a rehearsed skill.

— SHANNON TRAVIS

HOW THE ENGAGEMENT WORKS

01 — Assess Your Style
We look at how you currently prepare, ask questions, listen and follow up.

02 — Build the Framework
We develop a stronger approach to research, question architecture and interview flow.

03 — Practice the Interview
You conduct realistic mock interviews and work through difficult moments in real time.

04 — Refine the Craft
We review the performance, identify patterns and build a repeatable interview approach you can keep using.

bring us in when

You’re new to interviewing and want a strong start.

Your interviews feel surface-level or inconsistent.

You struggle with follow-up or tougher conversations.

You want your interviewing voice to be sharper.

WAYS TO WORK TOGETHER

Focused Coaching Session

$1,500

SHARPEN a SPECIFIC ASPECT OF YOUR INTERVIEWING

BEST FOR

A host, executive or moderator who wants targeted feedback or support on a specific interviewing challenge.

INCLUDES

90-minute strategy / coaching session · review of current interview approach · question-design feedback · practical coaching · pacing and transition recommendations

YOU LEAVE WITH

Clear, actionable guidance you can apply immediately.

MOST COMMON ENGAGEMENT

SIGNATURE ENGAGEMENT

Signature Interview Training

Signature Interview Training

$5,000

A COMPLETE TRAINING ENGAGEMENT

BEST FOR

Hosts, moderators or executives who want a structured, practical and personalized training experience to strengthen their overall interviewing approach.

INCLUDES

Includes everything in Interview Skills Session, plus: guest research framework · question architecture · active-listening techniques · follow-up strategy · live interview simulation · recorded review · performance coaching · customized Interview Playbook · 3–4 week training engagement · two coaching sessions · live simulation · recorded review · customized playbook · follow-up session

YOU LEAVE WITH

You leave with stronger instincts, a repeatable interview framework and real practice applying it.

Advanced Interview Intensive

$9,500

DEEPER COACHING FOR HIGH-VISIBILITY, COMPLEX OR RECURRING INTERVIEW ENVIRONMENTS

BEST FOR

High-visibility hosts, moderators, executives or teams who need deep, customized coaching across multiple interview formats and challenging scenarios.

INCLUDES

Includes everything in the Signature Engagement, plus: multiple interview simulations · difficult guest scenarios · panel / moderator coaching · long-form interview coaching · live-event interview preparation · advanced follow-up work · performance review across multiple sessions · customized scenario exercises · follow-up advisory session

YOU LEAVE WITH

You leave with a deeper command of the craft and the ability to handle a wider range of guests, formats and interview situations.

Training can be delivered for individuals or small teams. Custom workshops for larger groups can be scoped separately.

Questions before we start?

FAQ

Is this training for podcasters, journalists, or executives?

Can the training be delivered virtually or in person?

Do you offer training for teams or cohorts?

Will we practice interviewing during the training?

Can you train teams or multiple spokespeople?

How customized is the training?

Want to conduct better interviews?
Let's work on the craft.

Want to conduct better interviews?
Let's work on the craft.

Want to conduct better interviews?
Let's work on the craft.

Choose your level and start building your interviewing advantage.

Choose your level and start building your interviewing advantage.

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Washington, D.C. / Working nationally